raw

The controversy of raw

We talk a lot about the grain vs. grain-free debate, however the raw-debate is just as important and ongoing topic. In this aricle Dr. George Collings focuses on just that, debating whether or not there is enough research attached to the raw food claims. He challenges the pet food industry to do the research and have it peer reviewed.

Read article September 13, 2018

Meet our distribution partners: CM Star Corporation, Philippines

This is the first article in our new series: “Meet our worldwide distribution partners”. It is our goal to drive the transparency process in the pet trade. One way to do this is to always be in close contact with our distribution partners. With this series we want to “walk the talk” and invite you into our family of distribution partners. On this first visit, we take you to the Philippines. Please meet CM Star Corporation.

Read article May 29, 2018

Behind the scenes of a pet food producer: The ingredient selection

This is the first article in our new series: “Behind the scenes of a pet food producer”. It is our goal to drive the transparency process in the pet food trade. One way to do this is to open up about what goes on behind the scenes. In this article we focus on the ingredient selection process. In the quest to reaching a more transparent world of pet food and giving the pet parent an understanding enabling them to make an informed choice.

Read article April 29, 2018

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